There are probably ‘n’ number of reasons as to why you might be reading this article today- ‘You have heard about this cool-new term called “SERPs” from your friends or colleagues in some board-room meeting,’ or ‘You probably own a website/blog that you want to earn money from,’ or ‘perhaps you are simply curious about learning new things in life’.
Now, whatever be the reason for finding your way here, the truth is that: the Internet is cluttered with irrelevant content, which most of us wish was never there in the first place!
After all, how many useless websites have you come across, which shared no correlation with the type of keyword that you had inserted in the search engine tab? If you ask me, “I believe the answer to this question would be way-too-many”.
The reason for that is because search engines like ‘Google’ show search results based on automated programs called web crawlers or search bots. These search bots crawl billions of existing web-pages by downloading their information, and at the same time indexing new web-pages that are linked with them. Further, Google has a pretty large pool (when I say large, I mean trillions) of indexed keywords at their disposal. Thus, to show relevant search engine result pages (SERPs), all Google has to do is make use of its web crawlers and match your search query with its existing pool of keywords.
For more read visit here - Have you ever wondered: How does Google search engine work?